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"Helping brands design and innovate, and innovators become brands"

STUDY-OH centers at the intersection of class leading product, brand, consumer insight and performance needs.

We strive to deliver high caliber, high performance products that best represent the brands they embody and move the consumers they are made for, from the street to the best athletes in the world.

Not only do we love designing in-line products, but we are dreamers as well and have a passion for innovation. We have the experience and the network accumulated over two decades in the field to help you disrupt the market if you so choose.


STUDY-OH's founder Olivier Henrichot brings two decades of experience in Footwear design and innovation.

Olivier worked in multiple countries, across Europe and the United states, in brands ranging from startups going through IPOs to the giant corporation Nike.

 This experience included Stints in Nike's famed Innovation Kitchen R&D department and "pantry" special projects group.

Olivier designed a wide range of product in multiple categories. Starting with special make-ups for strategic accounts, all the way to major innovations like the Nike Vaporfly Elite of "Breaking2" fame and its successor the Nike Alphafly NXT%, or high performance products like the signature shoes for Kobe Bryant Nike Kobe 7 and 8 or the Hyperdunk 2012.

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